Customer Success – Page 2 – SegMetrics Training Hub

Feature Friday – What’s New In SegMetrics

Exciting updates are rolling out in our latest release! Get ready to supercharge your Google Ads campaigns with enhanced support for maximum performance. Dive into the world of TikTok with offline conversions tracking, and elevate your reporting with platform logos in your reports, garnering rave reviews from users. But that’s not all! Explore additional enhancements like flexible date range modifications on shared dashboards, widget notes for streamlined communication, and a user-friendly filter building UI. Plus, say goodbye to contact duplicates with UID matching and embrace seamless data reporting with our new Shopify integration. Don’t miss out on these game-changing features designed to propel your marketing efforts to new heights!

Setting Up Your Subscriber Flow – The Driver Philosophy

In this presentation, the importance of a clear naming convention for tags, custom fields, sequences, and automations in email marketing platforms is emphasized. The effectiveness of a well-implemented naming convention in providing valuable insights into customer interactions and behaviors is discussed. Additionally, the essence of the driver philosophy in creating unique subscriber experiences is explained.

What type of quiz is right for your biz?

Join us for an enriching session featuring insights from our in-house expert Ian Garoian and guest presenter Chanti Zak, as they unveil the secrets to crafting the ideal quiz tailored for your business needs. Discover strategies to eradicate apathy through connection-driven quiz content, exponentially expand your email list with engaging content, and implement actionable tips and tactics for optimizing list segmentation. Prepare to immerse yourself in a wealth of knowledge and unlock a plethora of invaluable insights to elevate your marketing efforts to new heights.

How to build and optimize lead gen quizzes… …and build a source of sizzling leads!

Embark on an enlightening journey with our presentation where you’ll uncover the unparalleled effectiveness of quizzes in fueling your sales funnel with top-tier leads. Learn the art of meticulously tracking these leads from ad engagement to final purchase, even across lengthy funnels, and unlock the secrets to leveraging quizzes for high-performing campaigns through strategic segmentation.

Optimizing Tripwire Offers

In this webinar, we dive deep into the essential goals of tracking tripwires and optimizing upsells for unprecedented revenue growth. Discover the power of SegMetrics in effortlessly tracking the tripwire funnel and gaining valuable insights into ad performance. Gain access to expert analysis of revenue data, unlocking hidden opportunities for maximizing profitability.

Optimizing Ecommerce Campaigns for Lifetime Value

In this session, we delve into the concept of lifetime value, stressing the importance of discerning high-value traffic sources to optimize marketing efforts. Demonstrations on utilizing ROI and ad tracking tools for seamless Facebook and Google integrations are provided, with a thorough discussion on attribution models.

Increasing your email revenue up to 133% with Troy Ericson

Unlock the secrets to potentially doubling your email marketing revenue by evading the Gmail Promo Tab, mastering pre-send open rate insights, and deploying unconventional tactics to boost opens, clicks, and sales. Discover the transformative power of a single code snippet, proven to elevate email sales by an astounding 133%, and revolutionize your marketing strategy for unparalleled success.

Enhanced Lead Tracking with Jason Pulliam

This webinar centers on Jason Pulliam’s profound insights into technology marketing and automation, underlining the significance of the “Perfect Product” framework and leveraging automation tools within the Rocket Upward platform. They also underscore the pivotal role of swift engagement in fostering customer retention, emphasizing the merits of employing Sendgrid or Mailgun for email campaigns and Twilio for SMS communications.

The Ultimate Tagging Guide – Using Tags to Enhance Your Metrics

In this video, we emphasized the critical role of tagging individuals to construct a robust lead database and enhance targeted marketing efforts. We explored essential tagging best practices across key categories such as customers, products, touchpoints, and sales calls. We also provided insightful demonstrations of tag application within CRMs like Drip, alongside actionable analytics integration in SegMetrics.

Advanced Ad Tracking and Attribution

Segmetrics is unaffected by changes in iOS 14 and Facebook due to its use of a first-party tracking cookie. It allows for detailed breakdowns of ad campaigns and the ability to track customer journeys beyond Facebook’s attribution window. Segmetrics also offers the ability to send purchase and conversion data back to Facebook and track customer demographics through CRM data.